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Nom Nom Freshly-Made Frozen Turkey Fare Dog Food, 14-oz pouch, case of 7
Nom Nom

Freshly-Made Frozen Turkey Fare Dog Food, 14-oz pouch, case of 7

Evidence Fair
wet $12.32/lb

Graded by The Sniff System

In plain English

Nom Nom Freshly-Made Frozen Turkey Fare Dog Food is a wet food featuring ground turkey as its main protein source.

This food offers reasonable protein quality, with ground turkey providing solid amino acid coverage. It also includes quality carbohydrate sources with declared fiber, and its fat sources are good, featuring named fat and marine oil for EPA and DHA.

The main thing to note is the absence of an AAFCO statement, which means its nutritional completeness is unverified. This factor capped the overall score.

Good fit for owners seeking quality ingredients and fresh food. Less ideal if you require AAFCO verification for nutritional completeness.

Summary written by The Sniff System from the data above. Same rubric, same drivers, expressed in English.

Who this is for

Good fit for active large sporting breeds like Golden Retrievers, Labrador Retrievers, and Irish Setters navigating diet-associated DCM concerns. Ground turkey anchors position 1, with zero pulses in the top 15. In its 2022 update on diet-associated DCM, the FDA identified Golden Retrievers as the most reported breed, with 121 cases out of 1,382 total canine reports (8.8%) received between January 1, 2014, and November 1, 2022  (FDA, 2022) .

Looking at this for adult Golden Retrievers or Golden Retrievers with diet-associated DCM concerns ? We are building dedicated pages for these combinations.

Auto-matched from this product's measurements (ingredients, life stage, calorie density) to a breed archetype. Not a substitute for vet input on your specific dog.

Research informing this analysis

Methodology

The Sniff System grades this product against 3 cited studies relevant to its profile. Each link opens the original source.

  • FDA, 2022
    cardiac · epidemiology · breed predisposition· cited in 5 claims
  • FDA, 2019
    diet composition· cited in 2 claims
  • NRC, 2006
    nutrient bioavailability

Every claim on Sniff traces to a source. If you find a citation that's wrong, outdated, or misapplied, tell us.

Why this score

Sniff scored this formula 56/100, landing in C-tier (acceptable-with-notes). The biggest contributor was protein quality (+15 points): Reasonable protein quality. ground turkey delivers solid amino acid coverage. A hard cap of 59 also applied because the AAFCO nutritional adequacy statement isn't disclosed on the retailer page (so our methodology can't verify the formula meets adult, growth, or all-life-stages standards). If the brand publishing the AAFCO statement were on the label, the cap would lift and this formula could clear the B-band threshold (60).

What lifted the score

Reasonable protein quality. ground turkey delivers solid amino acid coverage.

PQI

Quality carbohydrate sources with declared fiber.

CQI

Quality fat sources: named fat with marine oil (EPA and DHA source).

FQI
What pulled it down

Score capped at 59 due to no AAFCO statement.

CAP why?

No AAFCO statement. Nutritional completeness unverified.

ACF
What sets this apart
  • Lowest DMB fat in Nom Nom's lineup (14.3%)
  • Top quartile for carb quality in Nom Nom's lineup (13/16)
  • Lowest crude fiber in Nom Nom's lineup (14.3% DMB)

Computed against the rest of our catalog. Percentiles refresh on each catalog update.

Similar dog foods worth considering

Three lenses on products with formulation profiles similar to this one.

Surfaced from a vector similarity search across 3,491 scored dog foods. How this works.

Guaranteed analysis
Dry-matter protein: 32%
Protein
9%
min (as fed)
Fat
4%
min (as fed)
Fiber
4%
max (as fed)
Moisture
72%
max

Wet and fresh foods contain more water than kibble (typically 65-78%). On a dry-matter basis, this food's protein content is roughly 32%, comparable to premium kibble (typically 30-45% DMB protein).

Ingredients

Read why each ingredient is good or bad for dogs.

32 total
Good Neutral Watch Flagged
  1. 1
    ground turkey

    Real meat. Lean protein, good amino acid profile, often well-tolerated by dogs sensitive to chicken.

    Position 1: primary protein source. After cooking removes water, this may drop in proportional weight, but it anchors the recipe.

  2. 2
    brown rice

    Whole grain that's easy to digest. Steady carb energy plus a little fiber.

    Position 2: major carbohydrate source.

  3. 3
    egg

    Whole eggs. The highest-quality protein on any ingredient label, by amino acid score.

    Position 3: significant protein contributor. Adds amino-acid diversity to the top of the deck.

  4. 4
    carrots

    Real vegetable. Fiber, beta-carotene, and a small amount of antioxidant value.

    Position 4: meaningful whole-food inclusion. Source of vitamins, antioxidants, or natural fiber.

  5. 5
    spinach

    Leafy green. Some iron, vitamin K, and fiber. The dose in kibble is small but it's real food.

    Position 5: meaningful whole-food inclusion. Source of vitamins, antioxidants, or natural fiber.

  6. 6
    water sufficient for processing

    The regulatory phrase for cooking water in wet food. Has no nutritional implication, just labeling formality.

  7. 7
    dicalcium phosphate

    Calcium and phosphorus combined. Required source of both minerals, especially in formulas without much bone content.

  8. 8
    citric acid

    Natural antioxidant preservative. Helps keep fats from going rancid.

    Natural preservative. Methodologically preferred over synthetic alternatives.

  9. 9
    salt

    Sodium chloride. Required at small doses for normal physiology. Not a quality concern in standard amounts.

  10. 10
    vinegar

    Mild acid used for flavor or pH adjustment. Safe at typical inclusion.

  11. 11
    calcium carbonate

    Source of calcium. Functional. Required in complete dog foods, especially those without bone-in meat meals.

  12. 12
    potassium chloride

    Required mineral. Sometimes used as a salt substitute. Standard inclusion in complete diets.

  13. 13
    vitamin e supplement

    Required nutrient and a natural antioxidant. Often pulls double duty as a preservative.

  14. 14
    natural flavors

    Same as natural flavor. Usually hydrolyzed liver or broth, adds palatability.

  15. 15
    fish oil

    Concentrated omega-3s. The reason 'EPA' and 'DHA' get to show up on the bag.

    Position 15. Trace marine oil. Contributes some omega-3 but well below the level that drives EPA/DHA totals.

  16. 16
    taurine

    Amino acid critical for heart health. Especially important in grain-free or pulse-heavy formulas where natural taurine precursors run thin.

  17. 17
    dimagnesium phosphate
  18. 18
    zinc gluconate
  19. 19
    iron amino acid chelate

    Iron bound to amino acids for better absorption. Premium form versus inorganic iron sulfate.

  20. 20
    potassium iodide

    Source of iodine, an essential trace mineral for thyroid function. Required for AAFCO-complete formulas.

  21. 21
    vitamin b12 supplement

    Essential for red blood cell formation and neurological function. Plant ingredients lack B12, so it has to be added.

  22. 22
    copper gluconate
  23. 23
    manganese gluconate
  24. 24
    selenium amino acid chelate
  25. 25
    niacin supplement

    B vitamin (B3). Required in complete dog foods, added as a supplement to standardize the dose.

Showing first 25 of 32. Position 1-5 has the largest weight in the recipe.

20 of 25 ingredients have a curated note. Coverage grows over time.