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Privacy Policy

Last updated: 2026-05-30

Sniff is built to respect your privacy. This page is short on purpose.

What we collect

Where data lives

What is public vs. private on your dog's page

What we don't collect

Aggregated research use

Sniff exists to make the picture of dogs sharper. Aggregated, de-identified statistics derived from submitted dog profiles (breed distribution, condition prevalence within a genetic neighborhood, etc.) may be published in research reports, surfaced on the site, or shared with academic collaborators. Aggregated means: no email addresses, no individual dog records, no way to reverse-engineer your dog's specifics from the published numbers.

Outbound links

Sniff currently runs no affiliate program. Outbound links to retailers, research databases, and source publications redirect you to the destination, where that destination's privacy policy applies. Sniff does not place tracking parameters on outbound links and receives no commission. The full the Pledge describes the current stance and what would change if affiliate partnerships are added later.

Your rights (GDPR / CCPA)

If you're in the EU/UK/California, you have the right to request what data we hold on you, correct it, or delete it. To exercise any of these rights, email [email protected] from the address associated with your submission. We respond within 14 days.

Deletion specifically

You can ask us to delete your dog's profile and associated data at any time, for any reason. A deletion request removes the row from our database and the photo from R2 within 14 days. Aggregated statistics that already incorporated your dog's data cannot be retroactively recalculated, but no individual identifiers persist in those aggregates.

Children

Sniff is not directed at children under 13 and we do not knowingly collect data from them. If you believe we have inadvertently collected such data, email [email protected] and we will delete it.

Changes

We will flag material privacy changes on the homepage for 30 days. If a change materially expands what we collect or what we do with it, we will email everyone who has submitted a dog or joined the waitlist.

Contact

Email [email protected].