Active Colon Phase Dry Dog Food, 22-lb bag
Graded by The Sniff System
Forza10 Active Colon Phase Dry Dog Food is a dry food built around hydrolyzed fish protein.
This formula uses hydrolyzed fish protein, which offers good amino acid coverage. It also includes quality fat sources like fish oil for EPA and DHA, and carbohydrate sources with fermentable fiber.
The main thing to note is the absence of an AAFCO statement, which means the nutritional completeness of this food is unverified.
Good fit for adult dogs seeking quality protein, fat, and fiber. Less ideal if you prefer a food with a verified AAFCO statement.
Summary written by The Sniff System from the data above. Same rubric, same drivers, expressed in English.
Strong fit for adult Labrador Retrievers navigating weight management. Working in its favor: crude fiber (9.5%) helps satiety. At 331 kcal/cup this formula runs on the lean side, with crude fiber at 9.5% (above the catalog median, supports satiety). The landmark 14-year Purina Lifespan Study on 48 Labrador Retrievers demonstrated that dogs fed 25% fewer calories lived a median of 1.8 years longer and delayed the onset of chronic diseases. According to the Association for Pet Obesity Prevention's 2023 survey, 59% of dogs in the United States were classified as overweight or obese by their veterinary healthcare professional, representing an estimated 55 million dogs (APOP, 2023) .
Looking at this for adult Labrador Retrievers or Labrador Retrievers with weight management ? We are building dedicated pages for these combinations.
Auto-matched from this product's measurements (ingredients, life stage, calorie density) to a breed archetype. Not a substitute for vet input on your specific dog.
Research informing this analysis
MethodologyThe Sniff System grades this product against 3 cited studies relevant to its profile. Each link opens the original source.
- Brooks et al., 2014diagnostic · protocol · satiety· cited in 5 claims
- APOP, 2023prevalence
- Raffan et al., 2016genetics
Every claim on Sniff traces to a source. If you find a citation that's wrong, outdated, or misapplied, tell us.
Middle-of-pack grade. 54/100 (C) reflects the structural fit of this formula against The Sniff System's eight scoring components. Protein quality did the heavy lifting (+17.5 points): Reasonable protein quality. hydrolyzed fish protein delivers solid amino acid coverage. What capped it: the score can't exceed 59 because the AAFCO nutritional adequacy statement isn't disclosed on the retailer page (so our methodology can't verify the formula meets adult, growth, or all-life-stages standards). Removing the cap alone wouldn't change the band. AAFCO compliance is the deeper issue.
Reasonable protein quality. hydrolyzed fish protein delivers solid amino acid coverage.
Quality fat sources: named fat with marine oil (EPA and DHA source).
Quality carbohydrate sources with fermentable fiber.
No AAFCO statement. Nutritional completeness unverified.
- Lowest caloric density in Forza10's lineup (331 kcal/cup)
- Top 10% for crude fiber in Forza10's lineup (10.6% DMB)
- Lowest fat quality in Forza10's lineup (12/16)
Computed against the rest of our catalog. Percentiles refresh on each catalog update.
Similar dog foods worth considering
Three lenses on products with formulation profiles similar to this one.
Royal Canin Veterinary Diet Adult Gastrointestinal Dry Dog Food, 22-lb bag
Scores 16 points higher with a similar formulation profile.
Forza10 DailyPro Maintenance Grain-Free Pork Dry Dog Food, 26-lb bag
$3.51/lb vs your seed's $4.09/lb (14% less) at a comparable score.
Surfaced from a vector similarity search across 3,491 scored dog foods. How this works.
Read why each ingredient is good or bad for dogs.
- 1hydrolyzed fish protein
- 2milled rice
Position 2: major carbohydrate source.
- 3rice middlings
Position 3: major carbohydrate source.
- 4cellulose fibre
Position 4: functional fiber for digestion or satiety.
- 5dried algae
- 6fiberbeet pulp
Soluble fiber from sugar-beet processing. Sometimes treated as a filler, but it's actually one of the better fiber sources in kibble. See why →
Position 6: functional fiber for digestion or satiety.
- 7dehydrated fish
- 8fatfish oil
Concentrated omega-3s. The reason 'EPA' and 'DHA' get to show up on the bag.
Position 8. Moderate marine-oil inclusion. Supplements EPA/DHA without being the primary fat.
- 9fatsunflower oil
Common plant oil. Useful in moderation for omega-6, though too much skews the omega ratio against the dog's favor.
Position 9: trace fat. Below the level that materially shifts the fat profile.
- 10hydrolyzed poultry protein
- 11mannan oligosaccharides
- 12fructo-oligosaccharides
- 13yucca schidigera
- 14vitaminvitamin a supplement
Vitamin A in stable, standardized form. Required for vision, immune function, and growth.
- 15vitaminvitamin e supplement
Required nutrient and a natural antioxidant. Often pulls double duty as a preservative.
- 16vitaminvitamin b1
- 17vitaminvitamin b2
- 18vitaminvitamin b6
- 19vitaminvitamin b12 supplement
Essential for red blood cell formation and neurological function. Plant ingredients lack B12, so it has to be added.
- 20vitamin pp
- 21calcium d-pantothenate
- 22vitaminfolic acid
B vitamin (B9), essential for cell function. Standard in complete dog foods.
- 23supplementcholine chloride
Essential nutrient for liver and brain function. Standard inclusion in complete dog foods.
- 24zinc sulphate monohydrate
- 25copper chelate of amino acids hydrate
Showing first 25 of 29. Position 1-5 has the largest weight in the recipe.
8 of 25 ingredients have a curated note. Coverage grows over time.