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Nom Nom Freshly-Made Frozen Turkey & Chicken Cookout Dog Food, 7.9-oz pouch, case of 7
Nom Nom

Freshly-Made Frozen Turkey & Chicken Cookout Dog Food, 7.9-oz pouch, case of 7

Evidence Fair
wet $14.26/lb

Graded by The Sniff System

In plain English

Nom Nom Freshly-Made Frozen Turkey & Chicken Cookout Dog Food is a wet food featuring ground turkey and diced chicken.

This recipe includes quality fat sources like fish oil, which provides EPA and DHA. It also has egg in the top ingredients, adding diverse, highly bioavailable protein to the mix.

The biggest thing to note here is the lack of an AAFCO statement, which means its nutritional completeness is unverified. This is why the score is capped at 59.

Good fit for dogs whose owners are comfortable with unverified nutritional completeness. Less ideal if AAFCO verification is a priority.

Summary written by The Sniff System from the data above. Same rubric, same drivers, expressed in English.

Who this is for

Strong fit for active large sporting breeds, including the Labrador Retriever, navigating weight management. At 254 kcal/cup this formula runs on the lean side, with crude fiber at 5% (above the catalog median, supports satiety). The landmark 14-year Purina Lifespan Study on 48 Labrador Retrievers demonstrated that dogs fed 25% fewer calories lived a median of 1.8 years longer and delayed the onset of chronic diseases. According to the Association for Pet Obesity Prevention's 2023 survey, 59% of dogs in the United States were classified as overweight or obese by their veterinary healthcare professional, representing an estimated 55 million dogs  (APOP, 2023) .

Looking at this for adult Labrador Retrievers or Labrador Retrievers with weight management ? We are building dedicated pages for these combinations.

Auto-matched from this product's measurements (ingredients, life stage, calorie density) to a breed archetype. Not a substitute for vet input on your specific dog.

Research informing this analysis

Methodology

The Sniff System grades this product against 3 cited studies relevant to its profile. Each link opens the original source.

Every claim on Sniff traces to a source. If you find a citation that's wrong, outdated, or misapplied, tell us.

Why this score

Sniff scored this formula 51/100, landing in C-tier (acceptable-with-notes). The biggest contributor was fat quality (+12 points): Quality fat sources: named fat with marine oil (EPA and DHA source). A hard cap of 59 also applied because the AAFCO nutritional adequacy statement isn't disclosed on the retailer page (so our methodology can't verify the formula meets adult, growth, or all-life-stages standards). Even without the cap, the base component scores sit below the next band. The structural fix would need to address AAFCO compliance as well.

What lifted the score

Quality fat sources: named fat with marine oil (EPA and DHA source).

FQI

Includes egg, named fish, or organ meat for diverse high-bioavailability protein.

STACK
What pulled it down

Score capped at 59 due to no AAFCO statement.

CAP why?

No AAFCO statement. Nutritional completeness unverified.

ACF
What sets this apart
  • Top 1% for crude fiber in grain-free wet foods (20.8% DMB)
  • Bottom 4% for DMB protein in grain-free wet foods (29.2%)
  • Top 10% for caloric density in Nom Nom's lineup (254 kcal/cup)

Computed against the rest of our catalog. Percentiles refresh on each catalog update.

Similar dog foods worth considering

Three lenses on products with formulation profiles similar to this one.

Surfaced from a vector similarity search across 3,491 scored dog foods. How this works.

Guaranteed analysis
Dry-matter protein: 29%
Protein
7%
min (as fed)
Fat
5%
min (as fed)
Fiber
5%
max (as fed)
Moisture
76%
max

Wet and fresh foods contain more water than kibble (typically 65-78%). On a dry-matter basis, this food's protein content is roughly 29%, comparable to premium kibble (typically 30-45% DMB protein).

Ingredients

Read why each ingredient is good or bad for dogs.

35 total
Good Neutral Watch Flagged
  1. 1
    sweet potato

    Complex carb with fiber and beta-carotene. Gentle on the stomach.

    Position 1: meaningful whole-food inclusion. Source of vitamins, antioxidants, or natural fiber.

  2. 2
    ground turkey

    Real meat. Lean protein, good amino acid profile, often well-tolerated by dogs sensitive to chicken.

    Position 2: co-primary protein. Two named animal proteins in the top 2 is a strong protein build.

  3. 3
    diced chicken

    Position 3: significant protein contributor. Adds amino-acid diversity to the top of the deck.

  4. 4
    kale

    Leafy green with antioxidants and fiber. Small dose in kibble, but it's not just for marketing.

    Position 4: meaningful whole-food inclusion. Source of vitamins, antioxidants, or natural fiber.

  5. 5
    peas

    Cheap protein bulk. Fine in small amounts, but when peas stack with lentils and chickpeas in the top ingredients, it's the pattern the FDA flagged in its heart-disease investigation. See why →

    Position 5. Within the FDA's top-5 DCM-pattern threshold. Especially notable if multiple pulses stack here.

  6. 6
    egg

    Whole eggs. The highest-quality protein on any ingredient label, by amino acid score.

    Position 6: supporting protein. Modest contribution to total protein weight.

  7. 7
    canola oil

    Plant oil. Some omega-3 from the parent plant, though dogs absorb it less efficiently than fish-derived omega-3. Fine in moderation.

    Position 7: trace fat. Below the level that materially shifts the fat profile.

  8. 8
    dicalcium phosphate

    Calcium and phosphorus combined. Required source of both minerals, especially in formulas without much bone content.

  9. 9
    vinegar

    Mild acid used for flavor or pH adjustment. Safe at typical inclusion.

  10. 10
    fish oil

    Concentrated omega-3s. The reason 'EPA' and 'DHA' get to show up on the bag.

    Position 10. Moderate marine-oil inclusion. Supplements EPA/DHA without being the primary fat.

  11. 11
    sunflower oil

    Common plant oil. Useful in moderation for omega-6, though too much skews the omega ratio against the dog's favor.

    Position 11: trace fat. Below the level that materially shifts the fat profile.

  12. 12
    water sufficient for processing

    The regulatory phrase for cooking water in wet food. Has no nutritional implication, just labeling formality.

  13. 13
    citric acid

    Natural antioxidant preservative. Helps keep fats from going rancid.

    Natural preservative. Methodologically preferred over synthetic alternatives.

  14. 14
    salt

    Sodium chloride. Required at small doses for normal physiology. Not a quality concern in standard amounts.

  15. 15
    natural flavors

    Same as natural flavor. Usually hydrolyzed liver or broth, adds palatability.

  16. 16
    calcium carbonate

    Source of calcium. Functional. Required in complete dog foods, especially those without bone-in meat meals.

  17. 17
    taurine

    Amino acid critical for heart health. Especially important in grain-free or pulse-heavy formulas where natural taurine precursors run thin.

  18. 18
    choline bitartrate
  19. 19
    dimagnesium phosphate
  20. 20
    zinc gluconate
  21. 21
    iron amino acidchelate
  22. 22
    vitamin e supplement

    Required nutrient and a natural antioxidant. Often pulls double duty as a preservative.

  23. 23
    potassium iodide

    Source of iodine, an essential trace mineral for thyroid function. Required for AAFCO-complete formulas.

  24. 24
    vitamin b12 supplement

    Essential for red blood cell formation and neurological function. Plant ingredients lack B12, so it has to be added.

  25. 25
    copper gluconate

Showing first 25 of 35. Position 1-5 has the largest weight in the recipe.

19 of 25 ingredients have a curated note. Coverage grows over time.