IncrediBites Loaf Variety Pack Wet Dog Food, 3-oz can, case of 24
Graded by The Sniff System
Purina Beneful IncrediBites Loaf Variety Pack is a wet dog food featuring chicken and beef as its main protein sources.
The formula includes liver as a top ingredient, which contributes diverse, high-bioavailability protein. This is a nice addition for a more complete amino acid profile.
A significant concern is the absence of an AAFCO statement, meaning its nutritional completeness is unverified. Also, the formula uses unspecified meat by-products, which means their quality and consistency are not auditable.
Hard to recommend for any dog due to the unverified nutritional completeness and unspecified ingredients.
Summary written by The Sniff System from the data above. Same rubric, same drivers, expressed in English.
Strong fit for adult Golden Retrievers and similar active sporting breeds navigating diet-associated DCM concerns. Chicken anchors position 1, with zero pulses in the top 15, plus liver at position 3 (a natural taurine precursor). In its 2022 update on diet-associated DCM, the FDA identified Golden Retrievers as the most reported breed, with 121 cases out of 1,382 total canine reports (8.8%) received between January 1, 2014, and November 1, 2022 (FDA, 2022) .
Looking at this for adult Golden Retrievers or Golden Retrievers with diet-associated DCM concerns ? We are building dedicated pages for these combinations.
Auto-matched from this product's measurements (ingredients, life stage, calorie density) to a breed archetype. Not a substitute for vet input on your specific dog.
Research informing this analysis
MethodologyThe Sniff System grades this product against 3 cited studies relevant to its profile. Each link opens the original source.
- FDA, 2022cardiac · epidemiology · breed predisposition· cited in 5 claims
- FDA, 2019diet composition· cited in 2 claims
- NRC, 2006nutrient bioavailability
Every claim on Sniff traces to a source. If you find a citation that's wrong, outdated, or misapplied, tell us.
Below-average grade. 37/100 (D) reflects the structural fit of this formula against The Sniff System's eight scoring components. Ingredient diversity did the heavy lifting (+5 points): Includes egg, named fish, or organ meat for diverse high-bioavailability protein. What capped it: the score can't exceed 59 because the AAFCO nutritional adequacy statement isn't disclosed on the retailer page (so our methodology can't verify the formula meets adult, growth, or all-life-stages standards). Removing the cap alone wouldn't change the band. Fat quality is the deeper issue.
Includes egg, named fish, or organ meat for diverse high-bioavailability protein.
No declared omega-3 source. Fish oil, salmon oil, and algae oil all absent.
No AAFCO statement. Nutritional completeness unverified.
- Lowest fat quality in Purina Beneful's lineup (4/16)
- Top quartile for DMB fat in Purina Beneful's lineup (27.3%)
- Lowest overall Sniff Score in Purina Beneful's lineup (37/100)
Computed against the rest of our catalog. Percentiles refresh on each catalog update.
Similar dog foods worth considering
Three lenses on products with formulation profiles similar to this one.

Purina Beneful IncrediBites Adult Variety Pack Chicken Beef & Salmon Small Breed Wet Dog Food, 3-oz can, case of 30
Scores 12 points higher with a similar formulation profile.

Purina Beneful Freshly Prepared Meals Variety Pack Wet Dog Food, 10-oz, case of 12
$3.66/lb vs your seed's $4.72/lb (22% less) at a comparable score.
Surfaced from a vector similarity search across 3,491 scored dog foods. How this works.
Controversial ingredients · 1
- meat by-productsUnspecified species. AAFCO definition allows organs, blood, bone. but the lack of a named source means quality and consistency are not auditable.
Every flagged ingredient has a published basis (confirmed harm / regulatory action / precautionary). See methodology →
Wet and fresh foods contain more water than kibble (typically 65-78%). On a dry-matter basis, this food's protein content is roughly 41%, comparable to premium kibble (typically 30-45% DMB protein).
Read why each ingredient is good or bad for dogs.
- 1protein animalchicken
Real meat. Primary protein source, with the amino acid profile dogs actually evolved to eat.
Position 1: primary protein source. After cooking removes water, this may drop in proportional weight, but it anchors the recipe.
- 2chicken and beef broth
Position 2: co-primary protein. Two named animal proteins in the top 2 is a strong protein build.
- 3liver
Generic liver, usually chicken or beef. Among the most nutrient-dense ingredients a dog can eat. Named species is more informative.
- 4protein animalmeat by-products Flagged
Unnamed organ meats and tissue. Could be nutritious, but no species is listed, so quality varies by batch.
Position 4: significant protein contributor. Adds amino-acid diversity to the top of the deck.
- 5protein animalbeef
Real meat. Dense in protein and iron. Some dogs are sensitive to it, but for most it's an excellent base.
Position 5: significant protein contributor. Adds amino-acid diversity to the top of the deck.
- 6tomatoes
Real fruit. Lycopene and trace antioxidants. Different from tomato pomace, which is the fiber byproduct.
- 7vegetablecarrots
Real vegetable. Fiber, beta-carotene, and a small amount of antioxidant value.
Position 7: meaningful whole-food inclusion. Source of vitamins, antioxidants, or natural fiber.
- 8vegetablespinach
Leafy green. Some iron, vitamin K, and fiber. The dose in kibble is small but it's real food.
Position 8: meaningful whole-food inclusion. Source of vitamins, antioxidants, or natural fiber.
- 9mineralpotassium chloride
Required mineral. Sometimes used as a salt substitute. Standard inclusion in complete diets.
- 10mineralzinc sulfate
Inorganic zinc. Effective at AAFCO doses but less well-absorbed than chelated forms like zinc proteinate.
- 11mineralferrous sulfate
Inorganic iron. Standard mineral source. Iron proteinate is the gentler, better-absorbed premium form.
- 12mineralcopper sulfate
Inorganic copper. Standard, effective at small doses. Premium formulas tend to use copper proteinate instead.
- 13mineralmanganese sulfate
Inorganic manganese. Functional but less well-absorbed than the chelated proteinate form.
- 14mineralpotassium iodide
Source of iodine, an essential trace mineral for thyroid function. Required for AAFCO-complete formulas.
- 15mineralsodium selenite Flagged
Inorganic selenium. Effective at AAFCO levels, no documented safety concern in dogs despite what some pet food blogs claim. Selenium yeast is a marginal upgrade, not a necessity. See why →
- 16fiberguar gum
Thickener common in wet food. Emerging research on emulsifiers and the gut microbiome, but no smoking gun in dogs yet. See why →
- 17supplementcholine chloride
Essential nutrient for liver and brain function. Standard inclusion in complete dog foods.
- 18liver
Generic liver, usually chicken or beef. Among the most nutrient-dense ingredients a dog can eat. Named species is more informative.
- 19chicken broth
Real broth, adds flavor and moisture. Negligible nutrition on its own but tells you the recipe leans on real meat.
- 20protein animalmeat by-products Flagged
Unnamed organ meats and tissue. Could be nutritious, but no species is listed, so quality varies by batch.
- 21tomatoes
Real fruit. Lycopene and trace antioxidants. Different from tomato pomace, which is the fiber byproduct.
- 22vegetablecarrots
Real vegetable. Fiber, beta-carotene, and a small amount of antioxidant value.
- 23vegetablespinach
Leafy green. Some iron, vitamin K, and fiber. The dose in kibble is small but it's real food.
- 24mineralpotassium chloride
Required mineral. Sometimes used as a salt substitute. Standard inclusion in complete diets.
- 25mineralzinc sulfate
Inorganic zinc. Effective at AAFCO doses but less well-absorbed than chelated forms like zinc proteinate.
Showing first 25 of 48. Position 1-5 has the largest weight in the recipe.
24 of 25 ingredients have a curated note. Coverage grows over time.