AdvantEDGE Senior Support Plus Shredded Blend Chicken & Rice Formula Dry Dog Food, 22-lb bag
Graded by The Sniff System
Purina Pro Plan AdvantEDGE Senior Support Plus Shredded Blend Chicken & Rice Formula is a dry food featuring chicken, marketed for senior dogs.
Chicken is the first ingredient, providing good protein quality and amino acid coverage. The fat sources are also good, including named fat and marine oil for EPA and DHA. This formula has been substantiated by AAFCO feeding trials for adult maintenance.
Nothing concerning in the deck.
Good fit for adult dogs, particularly those whose owners are looking for senior support. Nothing serious working against it.
Summary written by The Sniff System from the data above. Same rubric, same drivers, expressed in English.
Strong fit for senior Labrador Retrievers navigating skin allergies. The protein deck is built around a single species (chicken), with fish oil at position 14 for EPA/DHA skin support. For Labrador Retrievers with suspected cutaneous adverse food reactions, a strict elimination diet trial must last a minimum of 8 weeks to reliably diagnose or rule out a food-based trigger.
Looking at this for senior Labrador Retrievers or Labrador Retrievers with skin allergies ? We are building dedicated pages for these combinations.
Auto-matched from this product's measurements (ingredients, life stage, calorie density) to a breed archetype. Not a substitute for vet input on your specific dog.
Sniff scored this formula 63/100, landing in B-tier territory. The biggest contributor was protein quality (+17.5 points): Reasonable protein quality. chicken delivers solid amino acid coverage. Also adding to the lift: fat quality (+12). Quality fat sources: named fat with marine oil (EPA and DHA source). The 12-point gap to A-tier sits mostly in protein quality (17.5 of 27 possible). Full protein quality requires named-species named-cut proteins in the top of the deck (e.g., "deboned chicken" rather than "chicken meal" or "poultry meal").
Reasonable protein quality. chicken delivers solid amino acid coverage.
Quality fat sources: named fat with marine oil (EPA and DHA source).
AAFCO feeding trial substantiation for adult maintenance.
No negative drivers crossed our reporting threshold.
- Bottom 2% for crude fiber in Purina Pro Plan's lineup (3.4% DMB)
- Top quartile for DMB protein in grain-inclusive dry kibbles (33.0%)
- Bottom 2% for caloric density in Purina Pro Plan's lineup (350 kcal/cup)
Computed against the rest of our catalog. Percentiles refresh on each catalog update.
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Three lenses on products with formulation profiles similar to this one.

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Scores 7 points higher with a similar formulation profile.

Purina Pro Plan Complete Essentials Adult Shredded Blend Chicken & Rice High Protein Formula with Probiotics Dry Dog Food, 35-lb bag
$2.13/lb vs your seed's $3.64/lb (41% less) at a comparable score.
Surfaced from a vector similarity search across 3,491 scored dog foods. How this works.
Read why each ingredient is good or bad for dogs.
- 1protein animalchicken
Real meat. Primary protein source, with the amino acid profile dogs actually evolved to eat.
Position 1: primary protein source. After cooking removes water, this may drop in proportional weight, but it anchors the recipe.
- 2protein animalpoultry by-product meal
Unnamed poultry. The mix can include any combination of chicken, turkey, or other birds, with no traceability. Named by-product meals are fine. This one isn't.
Position 2: co-primary protein. Two named animal proteins in the top 2 is a strong protein build.
- 3grainrice
Generic rice. Could be white or brown, the label doesn't say. Brown rice would be specified if it were.
Position 3: major carbohydrate source.
- 4protein plantsoybean meal
Concentrated soy protein. Cheap plant protein that pads the label number, common in budget formulas.
Position 4: plant protein in the top 5. Stacked with animal protein, can inflate the crude protein number without matching the amino-acid quality of named animal sources.
- 5grainwhole grain corn
Whole corn with the kernel intact. Decent fiber and B vitamins, though it can crowd out meat in cheaper recipes.
Position 5: supporting grain. Smaller contribution to the carb deck.
- 6corn protein meal
Concentrated corn protein. Similar in role to corn gluten meal, pads the protein number on the label without matching meat amino acids.
Position 6: supporting grain. Smaller contribution to the carb deck.
- 7grainwheat
Whole wheat. Fine for most dogs, though a portion are sensitive. Not a quality concern, just a fit-for-your-dog question.
Position 7: supporting grain. Smaller contribution to the carb deck.
- 8corn germ meal
Position 8: supporting grain. Smaller contribution to the carb deck.
- 9vegetable oil
Unnamed plant oil. Could be soy, canola, corn, or a blend. Named oils like sunflower or canola are more transparent.
Position 9: trace fat. Below the level that materially shifts the fat profile.
- 10othernatural flavor
Legal term for animal-derived flavoring, usually hydrolyzed liver or broth. Adds taste, says nothing about quality.
- 11grainbarley
Whole grain with a low glycemic profile and some soluble fiber. Easy on blood sugar.
Position 11: minor grain inclusion.
- 12protein animalfish meal
Concentrated fish protein, usually whitefish, herring, or mackerel. Strong amino acid profile. See why →
Position 12: trace protein. Likely there for amino-acid diversity or label appeal more than nutritional weight.
- 13dried egg product
Whole eggs with the water removed. Same nutritional value as fresh eggs, just shelf-stable.
Position 13: trace protein. Likely there for amino-acid diversity or label appeal more than nutritional weight.
- 14fatfish oil
Concentrated omega-3s. The reason 'EPA' and 'DHA' get to show up on the bag.
Position 14. Trace marine oil. Contributes some omega-3 but well below the level that drives EPA/DHA totals.
- 15glycerin
Humectant used in soft-moist foods to keep them chewy. Safe in moderation but a signal of a processed semi-moist product.
- 16mineralcalcium carbonate
Source of calcium. Functional. Required in complete dog foods, especially those without bone-in meat meals.
- 17supplementl-arginine
- 18soybean oil
Plant oil. High in omega-6, which is required but commonly oversupplied. Fine in moderation.
- 19dried whey protein concentrate
- 20mono and dicalcium phosphate
Source of calcium and phosphorus. Standard inclusion in complete dog foods.
- 21mineralsalt
Sodium chloride. Required at small doses for normal physiology. Not a quality concern in standard amounts.
- 22mineralpotassium chloride
Required mineral. Sometimes used as a salt substitute. Standard inclusion in complete diets.
- 23supplementdl-methionine
Essential amino acid. Often added when plant proteins dominate, since methionine is naturally lower in pulses than meat.
- 24supplementcholine chloride
Essential nutrient for liver and brain function. Standard inclusion in complete dog foods.
- 25mineralzinc sulfate
Inorganic zinc. Effective at AAFCO doses but less well-absorbed than chelated forms like zinc proteinate.
Showing first 25 of 41. Position 1-5 has the largest weight in the recipe.
22 of 25 ingredients have a curated note. Coverage grows over time.