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Next Level Super Premium Pet Food Hi-Pro 30 LS Adult Gluten-Free Beef Dry Dog Food, 40-lb bag
Next Level Super Premium Pet Food

Hi-Pro 30 LS Adult Gluten-Free Beef Dry Dog Food, 40-lb bag

Evidence Fair
AAFCO compliance inferred from product name
dry $1.38/lb

Graded by The Sniff System

In plain English

Next Level Super Premium Pet Food Hi-Pro 30 LS Adult Gluten-Free Beef Dry Dog Food is an adult maintenance formula with beef and chicken as its main protein sources.

This food offers good protein quality, with beef meal providing solid amino acid coverage. It also includes premium micronutrient forms like chelated minerals and natural vitamin E, which are more bioavailable. The formula is designed for adult maintenance.

While there are no explicitly flagged ingredients, the AAFCO statement is inferred rather than directly published. Also, peas and pea protein appear high on the ingredient list, which is a form of pulse stacking.

Good fit for adult dogs needing a higher protein diet. Less ideal if you prefer a published AAFCO statement or want to avoid pulse stacking.

Summary written by The Sniff System from the data above. Same rubric, same drivers, expressed in English.

Who this is for

The landmark 14-year Purina Lifespan Study on 48 Labrador Retrievers demonstrated that dogs fed 25% fewer calories lived a median of 1.8 years longer and delayed the onset of chronic diseases. Good fit for active large sporting breeds, including the Labrador Retriever, navigating weight management. At 420 kcal/cup this formula runs on the rich side, with crude fiber at 4.5% (above the catalog median, supports satiety). According to the Association for Pet Obesity Prevention's 2023 survey, 59% of dogs in the United States were classified as overweight or obese by their veterinary healthcare professional, representing an estimated 55 million dogs  (APOP, 2023) .

Looking at this for adult Labrador Retrievers or Labrador Retrievers with weight management ? We are building dedicated pages for these combinations.

Auto-matched from this product's measurements (ingredients, life stage, calorie density) to a breed archetype. Not a substitute for vet input on your specific dog.

Research informing this analysis

Methodology

The Sniff System grades this product against 3 cited studies relevant to its profile. Each link opens the original source.

Every claim on Sniff traces to a source. If you find a citation that's wrong, outdated, or misapplied, tell us.

Why this score

At 63/100, this formula lands in solid B territory. The lift comes from protein quality, worth 17 points to the final number: Reasonable protein quality. beef meal delivers solid amino acid coverage. Secondary contribution comes from micronutrient inclusion (+5 points). Premium micronutrient forms such as chelated minerals or natural vitamin E. The 12-point gap to the A-tier line is concentrated in protein quality (17 of 27 possible). Full protein quality requires named-species named-cut proteins in the top of the deck (e.g., "deboned chicken" rather than "chicken meal" or "poultry meal").

What lifted the score

Reasonable protein quality. beef meal delivers solid amino acid coverage.

PQI

Premium micronutrient forms such as chelated minerals or natural vitamin E.

MNI

AAFCO formulation inferred from declared adult maintenance. Verbatim statement not published by retailer.

ACF
What pulled it down

No negative drivers crossed our reporting threshold.

What sets this apart
  • Lowest crude fiber in Next Level Super Premium Pet Food's lineup (5.0% DMB)
  • Top 5% for DMB fat in grain-inclusive dry kibbles (22.2%)
  • Lowest carb quality in Next Level Super Premium Pet Food's lineup (8/16)

Computed against the rest of our catalog. Percentiles refresh on each catalog update.

Similar dog foods worth considering

Three lenses on products with formulation profiles similar to this one.

Surfaced from a vector similarity search across 3,491 scored dog foods. How this works.

Guaranteed analysis
Dry-matter protein: 33%
Protein
30%
min (as fed)
Fat
20%
min (as fed)
Fiber
4.5%
max (as fed)
Moisture
10%
max
Ingredients

Read why each ingredient is good or bad for dogs.

41 total
Good Neutral Watch Flagged
  1. 1
    beef meal

    Beef cooked down to a dry concentrate. More protein per pound than fresh beef. See why →

    Position 1: primary protein source. After cooking removes water, this may drop in proportional weight, but it anchors the recipe.

  2. 2
    grain sorghum

    Same as sorghum. Whole grain with a low glycemic index. Gluten-free, well-tolerated.

    Position 2: major carbohydrate source.

  3. 3
    chicken fat

    Despite the name, a high-quality energy source. Concentrated calories plus essential fatty acids like linoleic acid. See why →

    Position 3: primary fat source. Drives the formula's caloric density and omega-6 content.

  4. 4
    peas

    Cheap protein bulk. Fine in small amounts, but when peas stack with lentils and chickpeas in the top ingredients, it's the pattern the FDA flagged in its heart-disease investigation. See why →

    Position 4. Within the FDA's top-5 DCM-pattern threshold. Especially notable if multiple pulses stack here.

  5. 5
    chicken meal

    Chicken with the water cooked out. Per pound, packs more protein than fresh chicken. See why →

    Position 5: significant protein contributor. Adds amino-acid diversity to the top of the deck.

  6. 6
    blood meal
  7. 7
    pea protein

    Concentrated plant protein. Inflates the protein number on the label without matching the amino acid quality of meat.

    Position 7. Moderate inclusion. Contributes carbohydrate and some plant protein.

  8. 8
    dried beet pulp

    Soluble fiber from sugar-beet processing. Sometimes treated as a filler, but it's actually one of the better fiber sources in kibble. See why →

    Position 8: functional fiber for digestion or satiety.

  9. 9
    flaxseed

    Plant source of omega-3. Helpful for skin and coat, though dogs absorb omega-3 from fish more efficiently.

    Position 9: trace fat. Below the level that materially shifts the fat profile.

  10. 10
    pork meal

    Pork cooked into a dry concentrate. Per pound, more protein than fresh pork.

    Position 10: supporting protein. Modest contribution to total protein weight.

  11. 11
    hydrolyzed whole chicken

    Position 11: trace protein. Likely there for amino-acid diversity or label appeal more than nutritional weight.

  12. 12
    dried yeast

    Natural source of B vitamins and trace minerals. Adds a savory flavor that dogs respond well to.

  13. 13
    fish meal

    Concentrated fish protein, usually whitefish, herring, or mackerel. Strong amino acid profile. See why →

    Position 13: trace protein. Likely there for amino-acid diversity or label appeal more than nutritional weight.

  14. 14
    natural flavors

    Same as natural flavor. Usually hydrolyzed liver or broth, adds palatability.

  15. 15
    dehydrated alfalfa meal

    Dried alfalfa. Fiber and trace minerals. Not exciting but it's a real plant ingredient.

  16. 16
    yeast culture

    Fermented yeast. Source of B vitamins and beta-glucans that some research suggests support immune function.

  17. 17
    potassium chloride

    Required mineral. Sometimes used as a salt substitute. Standard inclusion in complete diets.

  18. 18
    dried kelp

    Natural source of iodine and trace minerals. A common premium-brand inclusion.

  19. 19
    salt

    Sodium chloride. Required at small doses for normal physiology. Not a quality concern in standard amounts.

  20. 20
    choline chloride

    Essential nutrient for liver and brain function. Standard inclusion in complete dog foods.

  21. 21
    dried chicory root

    Natural prebiotic. Feeds beneficial gut bacteria. The same compound (inulin) used in human gut-health products.

  22. 22
    taurine

    Amino acid critical for heart health. Especially important in grain-free or pulse-heavy formulas where natural taurine precursors run thin.

  23. 23
    dl-methionine

    Essential amino acid. Often added when plant proteins dominate, since methionine is naturally lower in pulses than meat.

  24. 24
    l-carnitine

    Amino acid derivative that helps the body convert fat into energy. Common in weight-management formulas.

  25. 25
    zinc sulfate

    Inorganic zinc. Effective at AAFCO doses but less well-absorbed than chelated forms like zinc proteinate.

Showing first 25 of 41. Position 1-5 has the largest weight in the recipe.

23 of 25 ingredients have a curated note. Coverage grows over time.